Tumi escapes to the Mediterranean for new campaign
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
4/15
Depth
2/15
5-Axis Cultural Radar
Premium luggage brand Tumi has launched a “joyful” new campaign for its spring collection. The campaign, titled ‘Mediterranean Escape”, was inspired by the “warmth , rhythm and sensorial richness” of


