Trump steps up stunts as US midterms loom
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
10/15
Depth
6/15
5-Axis Cultural Radar
From trolling Canada about a lake to suddenly talking about Kim Jong-un, US President Donald Trump’s recent distractions speak louder than words. The former reality television star has long been known for his reliance upon a simple tactic: when you don’t like what’s being said, change the conversation. But the 80-year-old’s recent stunts appear to be even more targeted than usual at wrestling the
