“This is just another phase the creative industry will take in its stride”

The discourse surrounding AI feel relentless due to its rate of progress; what’s new-fangled one week is out of date the next. This is particularly worrying when you feel like your career is getting caught in the crossfire. How can you continue to invest in your career when you don’t know what shape it might take? Sharing her two cents is Katie Cadwell, co-founder of branding studio Lucky Dip and