This Exquisite New Balance Collab Is Literally Part of the Furniture (EXCLUSIVE)
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
14/15
Depth
2/15
5-Axis Cultural Radar
New Balance made bespoke USM Modular Furniture trunks for its Paris Fashion Week showroom. We spoke to the man who helped make it happen.


