Think you can spot an AI-generated ad? 83% of consumers got it wrong
Culture Index
Score Breakdown
Relevance
14/25
Freshness
8/25
Authority
25/20
Brand Signal
3/15
Depth
6/15
5-Axis Cultural Radar
An advertising company is challenging consumers to pick its AI -generated ad out of a lineup, and so far participants aren’t up to the task. The COOL Company is an advertising platform that offers customers fully AI-powered ad campaigns, from creation to activation and insights. To prove that its work holds up against ads made by humans, the company launched an online challenge pitting its own AI-
