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‘There’s two ways to build these platforms’: OpenAI’s ads boss David Dugan on going the other way

Digiday 30 June 2026 18h ago
‘There’s two ways to build these platforms’: OpenAI’s ads boss David Dugan on going the other way
56
Relevance
3/25
Freshness
24/25
Authority
18/20
Brand Signal
9/15
Depth
2/15
Relevance Freshness Authority Brand Depth
Inside OpenAI’s ad playbook: move fast, share the build, defer the hard questions.
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