The wellness patch brands leading the category’s explosive growth
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
3/15
5-Axis Cultural Radar
For the Wellness Briefing, Glossy checked in with Alyssa Williams Atkinson, category insights manager at Spate market research, to unpack the stunning online growth of the wellness patches marketplace


