The NWSL’s Struggling Teams Are Falling Behind
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
The 2026 NWSL season has provided some astonishingly fun soccer, and many off-field successes too: The league has boasted some record attendances , salaries , and goal-scoring this year, not to mention a few signings from at least a couple of the big European clubs it lusts after. But recently there have been too many reminders that although the NWSL has raised its ceiling, the floor is still in h
