The New Beauty Maximalism
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
25/20
Brand Signal
2/15
Depth
4/15
5-Axis Cultural Radar
As several industry insiders forecast its decline, the 'clean girl' aesthetic continues to dominate beauty. But emerging makeup trends, and fascination with ‘2016 makeup,' signal consumer appetite for
