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The ‘Nap Dress’ Propelled Hill House to $110 Million. What’s Next?

Business of Fashion 22 June 2026 3h ago
The ‘Nap Dress’ Propelled Hill House to $110 Million. What’s Next?
87
Relevance
19/25
Freshness
25/25
Authority
25/20
Brand Signal
9/15
Depth
9/15
Relevance Freshness Authority Brand Depth
Six years after going viral during the pandemic, the New York-based brand is generating profitable double-digit sales growth, rolling out a series of collaborations — the latest with Williams-Sonoma — and expanding its retail footprint.
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