"The lime struggle is over" thanks to Corona's latest campaign
Culture Index
Score Breakdown
Relevance
6/25
Freshness
25/25
Authority
18/20
Brand Signal
5/15
Depth
3/15
5-Axis Cultural Radar
Promotion: global beer brand Corona has redesigned the lime to tackle the issue of an ill-fitting wedge – a problem shared by "millions of Corona drinkers worldwide". Launched on International Lime Da


