The Interview: Harrods Director of Fashion Buying on the new ‘Designer Collections’ menswear room and growing demand for ‘understated luxury’
Culture Index
Score Breakdown
Relevance
11/25
Freshness
23/25
Authority
18/20
Brand Signal
6/15
Depth
7/15
5-Axis Cultural Radar
Harrods recently unveiled its redesigned ‘Designer Collections’ room at its Knightsbridge flagship, marking a significant evolution of the retailer's menswear offering and a major expansion of its lifestyle category.


