The BEAMS x HOKA Bondi 7 Takes on the Textures of a Zen Garden
Culture Index
Score Breakdown
Relevance
18/25
Freshness
25/25
Authority
18/20
Brand Signal
14/15
Depth
6/15
5-Axis Cultural Radar
SummaryThe BEAMS x HOKA Bondi 7 features all-over camouflage in earthy brown and creamy off-white, with wabi-sabi aesthetics and raked hōkime-inspired patterns. Pre-sale starts August 7 at BEAMS Harajuku; drops at BEAMS/BEAMS BOY on August 8; global release at HOKA on August 14.BEAMS and HOKA have partnered on a new Bondi 7, revealing the collaboration with a serene campaign set against a traditio
