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The Apple Rebrand That Proves Produce Also Deserves Great Design

The Dieline 23 April 2026 4h ago
The Apple Rebrand That Proves Produce Also Deserves Great Design
82
Relevance
19/25
Freshness
25/25
Authority
18/20
Brand Signal
14/15
Depth
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Relevance Freshness Authority Brand Depth
Yes! Apples' packaging by Blurr Bureau transforms the most overlooked section of the grocery store into a design moment worth talking about, pairing punchy solid colors, a swagger-filled 1970s inspired serif, and a PLU sticker graphic language that gives New York's family orchard collective the cultural momentum of a consumer brand launch rather than a produce restock. The post The Apple Rebrand T
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