The Airport Runway Becomes a Surreal Backdrop for Jil Sander’s FW26 Campaign
Culture Index
Score Breakdown
Relevance
15/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
6/15
5-Axis Cultural Radar
Jil Sander has unveiled its Fall/Winter 2026 campaign, crafted under the creative direction of Simone Bellotti. Shot on the open tarmac of a private airport runway by photographer and videographer Moni Haworth, the visual narrative presents a surreal, outdoor interior setup featuring foil-wrapped sofas and latex-covered tables.Starring models Edie Campbell and Daisuke Ueda, the campaign embraces g
