The 15 best campaigns we saw in April
Culture Index
Score Breakdown
Relevance
15/25
Freshness
25/25
Authority
18/20
Brand Signal
7/15
Depth
5/15
5-Axis Cultural Radar
This month’s best marketing campaigns show how brands can find fame in unexpected places. A stolen truck of Kit Kats became a global marketing moment. The curves of the Amazon River became a new brand identity. A paternity leave campaign turned supermarket stickers, balloons and everyday products into a sharp argument about UK parental leave. […]
