Tesco drops the weekly shop straight into Uber Eats’ bag
Culture Index
Score Breakdown
Relevance
9/25
Freshness
24/25
Authority
18/20
Brand Signal
11/15
Depth
6/15
5-Axis Cultural Radar
Tesco and Uber Eats have launched a nationwide grocery delivery campaign built around a striking piece of outdoor advertising: a Tesco billboard appears to have slipped from its frame, dropping the weekly shop directly into an oversized Uber Eats delivery bag. Created by Mother, with PHD handling media and Grand Visual delivering the special-build execution, […]
