Target's Newest Fragrance Brand Wants to Make Luxury-Grade Scents More Accessible
Culture Index
Score Breakdown
Relevance
9/25
Freshness
24/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
Meet Haeze, which offers a lineup of under-$50 products and rejects the concept of a "signature scent."


