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Target’s new beauty selection has almost no Black-owned brands

Modern Retail 28 August 2026 5h ago
Target’s new beauty selection has almost no Black-owned brands
70
Relevance
15/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
Relevance Freshness Authority Brand Depth
Target's refreshed beauty assortment aims to promote emerging brands, but includes very few from Black entrepreneurs. Of the 90 brands listed as part of the new beauty assortment, Modern Retail could only identify two with Black owners or founders. A spokesperson said the collection was focused on beauty brands from around the world, pointing to Korean, Japanese, Mexican and French brands.
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