Swedish listeners are changing their tune – and ‘Aftonbladet’ has launched a radio station to stay on their wavelength

Sweden’s Aftonbladet has decided that, in an ever-diversifying media climate, a direct channel to its audience’s ears is the way forward. Here’s how its newly launched radio station is positioning itself for success. The post Swedish listeners are changing their tune – and ‘Aftonbladet’ has launched a radio station to stay on their wavelength appeared first on Monocle .