Swatch’s New Gold MoonSwatch Solves the Problem of the Nightmare Royal Pop Launch
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
3/15
5-Axis Cultural Radar
Swatch’s latest MoonSwatch is the Mission to the Moon 1969, a limited-edition model with components crafted from Omega’s 18K Moonshine Gold. To get one, you'll have to join a lottery.
