Superdry signs long-term Kappa deal with SS27 launch
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
2/15
Depth
2/15
5-Axis Cultural Radar
Superdry & Co has signed a long-term co-branding agreement with Kappa, with the first collection scheduled to launch for spring/summer 2027.
