Sports Direct launches ‘first-ever brand exclusive' Christmas ad with Nike
Culture Index
Score Breakdown
Relevance
9/25
Freshness
23/25
Authority
18/20
Brand Signal
11/15
Depth
3/15
5-Axis Cultural Radar
Sports Direct has joined forces with Nike to launch a “brand exclusive” Christmas ad for the first time, titled ‘Unwrap Potential’ and starring Manchester City and Norway striker Erling Haaland and British rapper and songwriter, […]

