Southeast Asia is chasing the AI boom, but at what cost?

In a swanky penthouse office outside Kuala Lumpur, tech firm Zetrix AI is putting a grand plan into motion to get 1 million people across Southeast Asia using its artificial intelligence agent, Avatar, by the end of the year. Designed as an autonomous alter ego, Avatar is adept at dealing with tasks ranging from the mundane, like filling out forms, to the particular, such as helping influencers re