Smaller-wheeled Lime bike aims to "get more people cycling"
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
Micromobility company Lime is rolling out a new design of its rental electric bikes in the UK that it hopes will be more appealing to women and older riders. Updated Lime bikes started appearing in British cities in late March, having already been trialled on streets in select locations across the US, Australia and Europe The post Smaller-wheeled Lime bike aims to "get more people cycling" appeare
