Should Hollywood Embrace Religion? Young Audiences Crave Complex Spiritual Characters and Plotlines That Challenge Faith, New Study Shows
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
Could Hollywood entice younger audiences by having a little faith? A surprising new Future of Faith study from The Center for Scholars & Storytellers (CSS) at UCLA suggests that both Gen Z and Gen Alpha crave realistic and complex depictions of religion and spirituality in their entertainment that go beyond stereotypes. The group surveyed over […]
