Shiny Happy People: Bella Hadid and Liu Wen Joined Chopard to Celebrate their New Happy Diamonds Campaign
Culture Index
Score Breakdown
Relevance
11/25
Freshness
25/25
Authority
25/20
Brand Signal
9/15
Depth
4/15
5-Axis Cultural Radar
While she used to be on a staple on the runways of New York Fashion Week, this spring 2027 season, Bella Hadid only stepped out for one reason: the longtime Chopard ambassador got all dolled-up to join Caroline Scheufele and supermodel Liu Wen, her co-star in the new Happy Diamonds campaign, for a night out at Casa Cipriani.
