Shakira And Burna Boy’s ‘Dai Dai’ Tops Charts After World Cup Halftime Show
Culture Index
Score Breakdown
Relevance
15/25
Freshness
25/25
Authority
18/20
Brand Signal
12/15
Depth
6/15
5-Axis Cultural Radar
Following their electrifying World Cup halftime show, Shakira and Burna Boy’s Dai Dai surged to No. 1 on Spotify’s Global Songs chart with over 30 million streams in a week. It became the first FIFA anthem to top Billboard’s Global 200 and Global Excl. U.S. charts, amassing 41 million streams worldwide. On iTunes, it hit No. 1 in 56 countries, while the video surpassed 500 million views on YouTube

