Serpentine’s Hans Ulrich Obrist: Creatives Must Help Shape AI
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Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
25/20
Brand Signal
6/15
Depth
3/15
5-Axis Cultural Radar
As Serpentine launches a new R&D fellowship exploring AI’s impact on cultural production, its artistic director argues creatives must be given a say in the tech that will transform their industries.
