Salomon Korea Celebrates Modern Explorers With “WE ARE SHAPERS”
Culture Index
Score Breakdown
Relevance
9/25
Freshness
24/25
Authority
18/20
Brand Signal
14/15
Depth
6/15
5-Axis Cultural Radar
Summary Salomon Korea unveils its FW26 "WE ARE SHAPERS" hiking campaign shot in Austria’s Tyrol region.Key Range features the Cross Insulation Jacket, ultralight Bute down, and the women's "Link" line.Staggered rollout begins September 4, 2026, starting with the Cross Insulation Jacket. Salomon Korea has unveiled its Fall/Winter 2026 “WE ARE SHAPERS” collection with a hiking campaign that shifts f
