Saie bets on education with ‘The Makeup Class’ to create brand ‘superfans’

In 2024, Saie debuted an IRL masterclass program, which, at the time, it took to New York, Toronto and London, inviting creators and community members alike. Now, two-and-a-half years later, it is launching The Makeup Class, an ongoing series of digital programming meant to bring education to its community on a wider scale.