Ryan Trahan’s YouTube road trip raised $11.6 million for St. Jude
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
2/15
5-Axis Cultural Radar
Ryan Trahan and St. Jude are the inaugural Best YouTube Creator Collaboration winners at Ad Age’s 2026 Creativity Awards.
