Ryan Gosling Went All In on Rugged Workwear for His ‘Project Hail Mary’ Press Tour
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
3/15
5-Axis Cultural Radar
Ryan Gosling may be thrust into space in his latest film but on the ground, the actor has been leaning into a distinctly rugged, Western-tinged wardrobe for the “Project Hail Mary” press tour. His rec
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