Rick Owens Just Surprise-Launched an Adidas Collab—With Built-in Air Con
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
25/20
Brand Signal
17/15
Depth
2/15
5-Axis Cultural Radar
At his spring 2027 show in Paris, Rick Owens presented the ultimate health goth collection, combatting the city’s sweltering temperatures with a jacket that features a fan.
