Retailers are rushing to build AI apps. It’s unclear if shoppers will use them
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
5/15
Depth
3/15
5-Axis Cultural Radar
Retailers and brands are launching shopping apps within ChatGPT and Claude at a rapid pace. But whether or not shoppers will embrace them at a rapid pace remains to be seen.
