Rest in Crisps: Pringles Offers 200 Years of Free Snacks if You Agree to Be Buried in a Can
Culture Index
Score Breakdown
Relevance
11/25
Freshness
23/25
Authority
18/20
Brand Signal
6/15
Depth
4/15
5-Axis Cultural Radar
Summary ringles has introduced its Once You Drop Halloween sweepstakes offering a custom precious metal urn and 200 years of free chipsThe activation draws inspiration from can inventor Fredric Baur whose ashes were buried inside one of his packaging designs in 2008Participants can enter by signing a digital will and taste-ament through October 22 with one winner chosen around October 31 Pringles
