Puma appoints former Nike exec as Chief Commercial Officer to drive growth ambitions
Culture Index
Score Breakdown
Relevance
10/25
Freshness
23/25
Authority
18/20
Brand Signal
11/15
Depth
3/15
5-Axis Cultural Radar
Puma has appointed former Nike executive Arne Arens as Chief Commercial Officer, its ninth senior leadership hire this year as the German sportswear group seeks to rank among the world's three leading sports brands.
