Private View: Three, Confused.com, Channel 4, Paddy Power, Tesco and PS5
Culture Index
Score Breakdown
Relevance
9/25
Freshness
24/25
Authority
18/20
Brand Signal
9/15
Depth
3/15
5-Axis Cultural Radar
Jonny Parker and Chris Birch, joint chief creative officers at VCCP London, and Jo Moore, founder and executive creative director at Do Not Behave, review some of the latest ads.
