Prime Day results suggest shoppers are saving splurges for Black Friday
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
3/15
5-Axis Cultural Radar
Amazon's Prime Day sale looked a little more like a Costco run this year, as shoppers stocked up on essentials. Here's what shopper behavior during the event could mean for Black Friday this year.
