Prada Re-Wool Re-Ups Its Own Knitwear
Culture Index
Score Breakdown
Relevance
3/25
Freshness
24/25
Authority
18/20
Brand Signal
10/15
Depth
2/15
5-Axis Cultural Radar
The Milanese label’s latest initiative centers on wasted wool. No, seriously. It’s giving “one man’s trash is another man’s treasure,” but Prada.
