Pop-Tarts turns up in Liquid Death’s latest iced tea
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
6/15
5-Axis Cultural Radar
Pop-Tarts is stepping into drinks through a new limited-edition collaboration with Liquid Death: Pop-Tarts Carnage Iced Tea, a low-sugar black iced tea inspired by Frosted Strawberry Pop-Tarts. The launch gives the toaster pastry brand another unexpected extension as it continues to push beyond the breakfast aisle, following recent moves into ice cream sandwiches and Super […]
