PMG’s hackathon at Cannes signals agencies’ growing appetite for AI talent
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
2/15
Depth
2/15
5-Axis Cultural Radar
The hackathon resembles a global audition for builders that can use AI to address stubborn marketing bottlenecks in fresh ways.
