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Philadelphia Cream Cheese pulls dollars from search – people aren’t Googling ‘cream cheese’

Digiday 25 March 2026 3h ago
Philadelphia Cream Cheese pulls dollars from search – people aren’t Googling ‘cream cheese’
58
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
3/15
Relevance Freshness Authority Brand Depth
Philadelphia Cream Cheese has stopped paying for search ads, at least to prospective shoppers on Google. Over the past year, the Kraft Heinz-owned CPG brand has phased out its traditional search ad sp
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