Pepsi Cancels Sponsorship of U.K. Festival Where Kanye West Is Set to Headline, Hours After Prime Minister Decries ‘His Previous Celebration of Nazism’
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
3/15
5-Axis Cultural Radar
The scheduled three-night headlining appearance by Ye, formerly Kanye West, at the Wireless Festival in London is only growing in controversy. The festival’s sponsor, Pepsi, announced Sunday that it i
