People Can’t Stop Buying Diamonds on TikTok: ‘I Feel Like Thanos’
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
2/15
5-Axis Cultural Radar
TikTok Shop started as a place where users snagged makeup products, phone cases, and fast-fashion. Now, people are dropping cash on gems

