Patagonia poaches Hugo Boss comms chief to head up EMEA marketing
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
14/15
Depth
2/15
5-Axis Cultural Radar
US outdoor apparel brand Patagonia has appointed Amanda Calder-Mclaren in the newly created role of Senior Director of Marketing & Impact for EMEA, effective immediately.
