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OpenAI’s Ad Business Is on Pace to Miss Its Own Forecast By 90%, Analyst Says

Adweek 13 July 2026 16h ago
OpenAI’s Ad Business Is on Pace to Miss Its Own Forecast By 90%, Analyst Says
69
Relevance
14/25
Freshness
24/25
Authority
18/20
Brand Signal
11/15
Depth
2/15
Relevance Freshness Authority Brand Depth
OpenAI is projecting $100 billion in ad revenue by 2030. Emarketer puts the ceiling for the entire chatbot ad market at just $5.41 billion.
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