OpenAI carves ChatGPT into the side of a building
Culture Index
Score Breakdown
Relevance
18/25
Freshness
23/25
Authority
18/20
Brand Signal
14/15
Depth
6/15
5-Axis Cultural Radar
Most AI imagery inspires a instant cringe. OpenAI’s new out-of-home campaign less so. The LLM has taken its image generator outdoors with a trompe-l’œil out-of-home series, “Reimagined with ChatGPT Images,” running on sites in Detroit, New York, Chicago and Los Angeles. Each execution treats the billboard frame as a hole in the building rather than […]
