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OpenAI builds tool to track whether ChatGPT ads convert

Digiday 16 April 2026 4h ago
OpenAI builds tool to track whether ChatGPT ads convert
60
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
Relevance Freshness Authority Brand Depth
The AI platform is selectively enabling its pixel for some advertisers in the pilot as it continues to test and iterate its capability.
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