On the up: ITA Airways joins the Star Alliance but will growth dilute its Italian identity?
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
8/15
Depth
4/15
5-Axis Cultural Radar
The small Italian airline is readying itself for turbulence in the industry by joining the global aviation network, providing the carrier with more route options and padding against market fluctuations. The post On the up: ITA Airways joins the Star Alliance but will growth dilute its Italian identity? appeared first on Monocle .


